OEC Blog

Recent Posts in Growing Your Parts Business

Take a look at the 'new age' part selling industry

Take a look at the 'new age' part selling industry

September 14th, 2017

“Synthetic oil, check. Filter, check. Gasket, check, Drip pan, check. Rags and wrench, check. As you already probably know I`m in my garage changing the oil on my truck. I’ve done this time and time again and could probably do…

Improve your parts inventory and your bottom line with 5 tips from successful parts managers

Improve your parts inventory and your bottom line with 5 tips from successful parts managers

By: Bob Stansfield | May 4th, 2017

It’s not news that a parts department can have a substantial impact on a dealership’s profit. And with the parts business alone being $50+ billion industry, according to NADA, it would be crazy to not get in on the action, right…

Ten Habits of Highly Successful Wholesalers

Ten Habits of Highly Successful Wholesalers

By: Michelle Brittsan | March 10th, 2017

You may be considering getting into the wholesale business, or you may already be in it and want to expand your business. So how do you gauge your own success? The following is what our OEC field and account managers see the most…

Marketing to customers is when age can matter

Marketing to customers is when age can matter

By: Heather Sinchak | February 23rd, 2017

You may have heard that effective marketing is all about understanding the customer.  Contrary to the practice of many parts managers . . . It’s not about how you want to sell parts, it’s about how they want to buy…

Is your parts department one of the 3.5 billion online searches today?

Is your parts department one of the 3.5 billion online searches today?

By: Kathy Jambor | February 10th, 2017

More likely than not, I bet your dealership has a fully-functional website and can be searchable in any online search engine pretty easily. But what if someone is just looking for your parts department? It is still as easy? Today…

How to compete with the Aftermarket and win

How to compete with the Aftermarket and win

By: Heather SInchak | January 5th, 2017

In vehicle sales, it’s brand against brand. But in parts sales, it’s a whole different ballgame. As a parts manager, you know you’re not competing against other OEMs – you’re competing against the entire aftermarket industry. The aftermarket has figured…