OEC Blog

Recent Posts by Heather King

How to compete with the Aftermarket and win

How to compete with the Aftermarket and win

By: Heather SInchak | January 5th, 2017

In vehicle sales, it’s brand against brand. But in parts sales, it’s a whole different ballgame. As a parts manager, you know you’re not competing against other OEMs – you’re competing against the entire aftermarket industry. The aftermarket has figured…