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Are you marketing RepairLink alone? (Why?)

Are you marketing RepairLink alone? (Why?)

By: Skip Dennert | July 8th, 2015

While participating in the national launch of RepairLink, I noticed a shop adoption trend very early in the process. Multi-manufacturer dealer groups consistently outperformed single manufacturer independent dealerships. It was not very difficult to determine why the disparity existed. Dealer…

Using video to build your parts business

Using video to build your parts business

By: Kathy Jambor | June 17th, 2015

If you have a smart phone or tablet, it’s a good bet you’ve recently watched a video on it – either something viral that showed up on your Facebook News Feed, or perhaps something related to your business that caught…

Mythbuster: Why it Never Works to Self-Market Idle Parts

Mythbuster: Why it Never Works to Self-Market Idle Parts

By: OEC Staff | June 16th, 2015

Tell the truth, Parts Managers. Have you ever tried to self-market your idle and obsolete inventory by sending spreadsheets to larger dealers? And if so, how often did that work? According to Marvin Windham, Parts Manager for Benchmark Chrysler Dodge…

Why pay for OEM parts when aftermarket will do?

Why pay for OEM parts when aftermarket will do?

By: Christopher Tersigni | June 3rd, 2015

If I had a dollar for every time I’ve had this question asked of me over the years, I’d at least have twenty-one dollars and change. “Why pay for an OEM part when the aftermarket stuff works just as well”?…

Top 5 Things Successful Parts Managers Do To Manage Parts Inventory

Top 5 Things Successful Parts Managers Do To Manage Parts Inventory

By: OEC Staff | May 28th, 2015

As I’m sure you are aware, the parts department contributes to a large amount of a dealership’s profitability.  The parts business alone is $50+ billion industry, according to NADA! What do the successful parts managers do to maintain that trajectory?…

Making a Change Can Pay Dividends: One Dealership’s Story

Making a Change Can Pay Dividends: One Dealership’s Story

By: Michelle Brittsan | May 21st, 2015

One of my favorite things to hear when I’m working with a dealership is that they are going to try something NEW! To be honest, I really don’t care if it’s the worst idea I’ve ever heard; I’m just excited…