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Return policies are crucial for your online parts business

Return policies are crucial for your online parts business

By: Ashraf Sobeh | April 29th, 2015

Do you have a clear and concise return policy on your online eCommerce storefront? If the answer is no, then you may be losing significant business. A study by eMarketer shows that eCommerce sales in the U.S are growing at…

The fine art of selling over the phone

The fine art of selling over the phone

By: Terry Kropp | April 23rd, 2015

In your job at the parts counter, or as a parts manager, are you ever tasked with trying to sell parts, or engage a shop, over the phone? You may be unable to get out to see your customers face-to-face…

Translating Shop Speak: Do Your Shops REALLY Like to Call You?

Translating Shop Speak: Do Your Shops REALLY Like to Call You?

By: Skip Dennert | April 9th, 2015

When dealers use (and believe) this phrase to describe their IRF customer relationships, it can bring the most well-intended RepairLink promotion to a grinding halt.  It doesn’t have to, and to be honest, it shouldn’t.  In most cases, saying THEY…

Top 5 Revenue Boosters for Tire Sales

Top 5 Revenue Boosters for Tire Sales

By: OEC Staff | April 1st, 2015

It’s no secret. Tire sales are a hot topic in the automotive industry these days. Auto manufacturers and major dealer groups alike are launching aggressive programs to reclaim the $30.1 billion replacement tire business. And, for good reason. Tire sales…

Get into the online parts sales game with a parts e-Store

Get into the online parts sales game with a parts e-Store

By: Kathy Jambor | March 25th, 2015

As a parts manager, you may feel perfectly at ease doing the level of parts sales you’re used to. Perhaps you feel your parts department couldn’t handle more business than you’re currently doing. However, what would happen if your GM…

Embracing parts technology can help strengthen your customer relationships

Embracing parts technology can help strengthen your customer relationships

By: Colleen Lerch | March 9th, 2015

Are you talking to your shops about your technology?  Your aftermarket competition is — every day. If you’re not, you’re essentially sending business to your competition. Independent repair shops are using technology to search for and buy parts – including…