​How do I communicate with shops buying from me online?

Communication and relationship building is a key component to having success selling parts.

Many shops are weary of trying new ways to order parts (understandably so), but no online solution will replace the relationship you have with your customers. When shops first order from you, you can message your shops within your online parts ordering solution, through “Notes” in CollisionLink, for example. Additionally, a call the first time you receive a new shop’s order is sufficient enough in instilling confidence that their order will be fulfilled. After that, they should be just fine knowing their future orders will be completed.

Your goal should be to connect with your customers and ensure that you are top of mind when it comes to submitting their estimates.
Likely a lot. Some focus on a five to ten mile radius; others will look much further.
Well, it depends!
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