Automotive News Announces OEC as 2017 PACE Award Finalist

CLEVELAND, OH, October 24, 2016 – OEConnection LLC (OEC), the parts ecommerce technology leader for original equipment manufacturers’ (OEM) distribution networks, announced today that the company has been recognized as a 2017 PACE Awards finalist, the automotive industry’s highest award for innovation. Selected from more than 300 nominations spanning 6 continents, OEC earned this premier distinction with its introduction of MyPriceLink, the industry’s first dynamic pricing technology platform.

Introduced in December, 2015, MyPriceLink automates on-demand replacement parts pricing providing automakers with the ability to deliver market-driven, competitive pricing tailored to the parameters of each individual parts transaction. Considered one of the most industry-altering technologies within the collision repair industry in the last 30 years, MyPriceLink is establishing a radically new pricing paradigm and helping automakers reclaim share within the highly competitive replacement parts industry.

Designed as an industry-wide automaker pricing platform, General Motors is the first OEM to implement MyPriceLink.

“For the last 16 years, OEC has pioneered and led the industry in ecommerce parts procurement, automated parts conquest programs and now dynamic parts pricing,” said Chuck Rotuno, OEC Chairman & Chief Executive Officer. “MyPriceLink is yet another example of OEC innovation, and we’re deeply honored that the PACE Committee recognizes and validates its industry impact by selecting us as a finalist for this prestigious award.”

The 2017 nomination marks the third occasion in which OEC has been named a PACE Award finalist. The company was also selected in 2011 and 2012. The PACE Awards will be presented at the 23rd annual awards event, to be held April 3, 2017, at the Max M. Fisher Music Center in Detroit.


About OEC

OEConnection (OEC) is the leading parts ecommerce technology provider for OEM distribution networks, serving over 20 OEMs and 100,000 dealership and repair customers. Customers use OEC solutions millions of times each month to access real-time, dynamic pricing and to market, manage and move original equipment parts, facilitating an estimated $20 billion in annual replacement parts trade. The company is headquartered in the greater Cleveland area at 4205 Highlander Parkway, Richfield, Ohio, 44286. Additional information is available at or by e-mailing Geo Money at

About PACE

The Premier Automotive Suppliers' Contribution to Excellence (PACE) Awards program serves as the industry benchmark in honoring superior innovation, technological advancement and business performance. Regarded globally as the Academy Award for Automotive Innovation, PACE recognition has become a significant industry credential. The program is open to any supplier that contributes products, materials, processes, capital equipment or services directly to the manufacture and sale of cars or trucks. The award is presented by Automotive News, EY’s Global Automotive Center, the Original Equipment Suppliers Association and SAE International.