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Autoteam celebrates over 30 years supporting Ford

Ford Autoteam has supported distance learning for over 30 years. The bi-monthly title, produced in-house at OEC in Bonn, Germany by a dedicated editorial team who work closely with the Ford TSO-FSO, Ford engineering, Dealer support and Ford marketing teams is distributed to around 11,500 Ford employees in 8 markets across Europe.

Autoteam is a vital communication tool for the Ford Dealer network. Each issue covers training updates for Dealer staff, in-depth guides for Technicians and Body Repair staff, as well as process updates and equipment launches. It also incorporates guides to Service and Parts; such as Accessories marketing, promotional offers and customer service training.

In addition to formal training, newsworthy leads from across the Ford business are incorporated into each issue, ensuring that Dealer staff are up-to-date with the latest product launches, software updates and marketing programmes, as well as Ford’s motorsport activities.