Hyundai Selects OEC for Collision Parts Ordering and Fulfillment

Hyundai dealers can now access conquest program through CollisionLink

CLEVELAND, OH, December 6, 2016 – OEConnection LLC (OEC), the parts ecommerce technology leader for original equipment manufacturers’ (OEM) distribution networks, announced today that Hyundai Motor America has added CollisionLink to its Hyundai Go Genuine Collision Conquest program. The CollisionLink parts ordering and fulfillment solution will allow Hyundai’s network of dealers to access competitive pricing on eligible OE parts and expand their market penetration in the U.S.

“We are excited to bring Hyundai on board and to assist with the Hyundai Go Genuine Collision Conquest program,” said Bill Lopez, OEC Vice President & General Manager, Collision. “With our CollisionLink solution, Hyundai dealers can compete more effectively and increase their OE part sales while also improving order processing efficiency and customer satisfaction.”

Hyundai represents the twenty-second automotive dealer network in North America to use CollisionLink to facilitate their parts marketing program. With the addition of Hyundai, 99% of all consumer vehicles on the road in the U.S. are now supported by CollisionLink, and OEM parts marketing programs managed through CollisionLink now cover 3 out of every 4 U.S. consumer vehicles on the road.

“CollisionLink is the missing puzzle piece. It will give us more complete coverage in the market,” said Frank Ferrara, Executive Vice President, Customer Satisfaction, Hyundai Motor America. “It will allow our dealers to bid competitively for insurance business against independent repair facilities.”

By the end of the first quarter, 2017, Hyundai dealers will have access to the Hyundai Go Genuine Collision Conquest program via CollisionLink.


About OEC

OEConnection (OEC) is the leading parts ecommerce technology provider for OEM distribution networks, serving over 20 OEMs and 100,000 dealership and repair customers. Customers use OEC solutions millions of times each month to access real-time, dynamic pricing and to market, manage and move original equipment parts, facilitating an estimated $20 billion in annual replacement parts trade. The company is headquartered in the greater Cleveland area at 4205 Highlander Parkway, Richfield, Ohio, 44286. Additional information is available at or by e-mailing Geo Money at