Unlocked. You can keep a copy using the action at the end of the page.
When a repairer decides on a non-OE part, OEMs don’t just lose a sale – they lose visibility into the repair, control over quality, and a direct connection to the customer.
OEC gives OEMs and their dealer networks the tools, data, and support to win more of those decisions – consistently – across every market.
The opportunity
Where the parts buying decision takes place
The challenge
The automotive parts marketplace is large, highly competitive, and growing fast. Plus, the competition is increasingly well organised and resourced. That makes designing and running a Trade and Collision programme that consistently wins where the buying decision happens – across dealers, markets, and brands – hard to do alone. Here’s why:
Data sits in silos
Execution varies market to market
Manual admin eats into margin
It doesn’t need to be this complex.
The OEC approach
OEC Trade & Collision Services deliver a connected programme that empowers your dealer network to compete for genuine parts sales on every service and collision repair across borders, brands, and channels.
trade & collision parts sales across the OEC international network
£1.4B
parts sales year-on-year growth
12%+
increase in collision parts sales
54%+
vehicles saved from Total Loss
5K+
The OEC toolkit
One connected programme for the complete repair journey
OEC connects manufacturers, dealers, repairers, bodyshops, and insurers, allowing your network to compete for parts, from the first estimate to the final invoice – and every stage in between.
Win the repair
CollisionLink Broker
Compete for genuine parts sales where it matters most: Inside the bodyshop’s collision estimate. When an estimate is written, our system identifies competitive parts and proactively engages with the bodyshop to win the part and provide the full parts basket.
Total Loss Avoidance
Repair it, don’t write it off. When a repairable vehicle is classed as a borderline total loss on repair cost alone, OEC brings manufacturers, repairers and insurers together to lower that cost with pricing support on the parts basket. The vehicle stays on the road, the owner stays loyal to the brand, and the parts sale stays in your network.
Monitor the market
AnalyticsLink
Dashboards that turn transactions into insight.
CRM
One centralised view of every relationship.
Drive demand
Marketing & Creative
Campaigns & brand materials that drive adoption.
Trade Call Centre
Targeted outreach, segmented by type & geography.
Operate efficiently
Parts Central Billing
One clear invoice for National Accounts & Fleet.
Trade Coaching & Consulting
Coaching that helps dealers expand their market.
The proof
Trusted by the biggest names in the biggest markets
Network Footprint
(excl. North America)
OEM Groups
9
Brands
20
Countries
22
Global Network
35+ of the largest manufacturers partner with OEC
£23B annual trade facilitation
30K+ dealerships and suppliers using OEC solutions globally
35K+ repair customers registered worldwide
97M transactions facilitated annually
“OEC have successfully provided many services for me over the years, I find the team to be professional, knowledgeable, adaptable & reactive with aim to provide complete customer satisfaction whenever possible.”
Richard FowlerHead of Operations, Stellantis
“CollisionLink Broker has become an essential part of our parts strategy. It helps us connect with repairers, increase genuine parts sales through our Retailer Network, and provide a better experience for our customers.”
Lorraine PattenHead of Parts Operations, Hyundai & Genesis
Why OEC & next steps
Solutions & services to power a winning programme
For over 25 years, OEC has helped drive genuine parts sales growth. That’s why the industry’s largest manufacturers use our solutions and services to operate consistently in every market through connected data, software, people, and creative. Connect with OEC to discuss how we can help build or transform your trade and collision programme.
Visit OEConnection.com for more insights into our Trade and Collision Programme solutions.