Upsell parts are any parts that are written as non-OE (i.e., specified as Aftermarket) that shops have selected typically based on price.
Upsell parts are any parts that are written as non-OE (i.e., specified as Aftermarket) that shops have selected typically based on price and that now appear on the shop’s estimate. You can “conquest” these parts, meaning you can use OE-provided discounts to adjust pricing of your OE parts to directly compete with the Aftermarket. On average, there are $399 worth of upsell parts available on any order, leaving huge opportunity for additional profit if you choose to convert those parts to OE.