Many shops ask for notifications when specific dealers register for CollisionLink. When a specific dealer registers, the shop will receive a notification telling them that you are now live and accepting orders. If a shop has not opted to receive this information, your dealership is still searchable in the Supplier List Search.
Shops can also search “all suppliers” in their specified area when looking for a part. This will mean you will gain new customers who are eager to purchase parts from you. If shops are searching for a part and you have it in stock, your dealership will appear on their screen for them to do business with.